We react to energetic influences that work on us on every level of being. The TV is the perfect sender of these frequencies and they can be instantly tailored to the person on the fly, in our time. Which is precisely what they are doing and WHY TV has so much of an impact upon anyone watching it.
Fast Food outlets, schools, TV, in stores. They use this on customers and their own employees. They can make you happy or sad, at ease or grumpy. Just by changing the frequencies in the slightest.